Asimi is a small town in the historic province of Monofatsi, built on a fertile plain between the southern foothills of Mount Kasteriotis and Mount Kofinas in the Asterousia Mountains. Watercourses formed in the wider area feed the Geropotamos River and the Livaditis River.

The town developed as an economic and commercial centre for the villages of the eastern Messara Plain. The local economy is based mainly on agriculture, particularly olive and grape cultivation, as well as livestock farming.

According to local tradition, Asimi was named after a young woman from the Peloponnese called Asimina. The settlement is mentioned in written sources as early as 1280, indicating its long presence in the region.

Asimi is home to the churches of Agios Titos, the patron saint of the town, Zoodochos Pigi, Agios Georgios, Agia Paraskevi, Agios Charalambos and the Transfiguration of the Saviour. The older part of the settlement is particularly interesting, with its narrow lanes, traditional houses and the fountain of Agios Titos.